Asejire LGA: Goldfish in a Global Pond.

The world is bored. People are looking for something fresh, untested and thrilling. The destinations in Greece, Rome, the Americas have lost their magic...no thanks to the economic recession and falling exchange rates. But there is a new bride around the corner. She is Africa and in extension…her most populous nation – Nigeria


Tucked away in South-Western Nigeria is a little miracle. Asejire is a small local government area of no more than 60,000 but it boasts of becoming the next Florida of the developing world. This week, Asejire’s Chairman announced plans to provide Spanish, Russian and Chinese translations to the LGA’s website that already existed in English and French. This is in addition its strong presence on Facebook and Twitter.


But what does Asejire have that the world needs? The answer is simple…Asejire has itself! Asejire has a rich history that dates back to the mid 13th century. Folklore handed down the generations resulting in a rich oral culture. Tableland, hills, beautiful scenery, colorful art and dye crafts, pottery, all these contribute to making Asejire, a safari delight. Wisely the local government decided to graphically document and protect these resources while entering into a public/private partnership with a culture management company.


However visitors to any travel location require certain things; lodging, security, transportation and a local economy to do business with. On the LGA’s website you will find links that will lead you to the websites of Asejire’s finest 3-, 4- and 5-star hotels. To meet up with global standards, these hotels undergo biannual regulatory and certification checks. This has made Asejire a perfect hideaway for company retreats, vacations, family holidays.


Last week Asejire marked a decade of its Community policing scheme that has become a national success and a model for the sub-region. The hallmark of this scheme has been the near zero crime rate the LGA has enjoyed. This has been partly due to the many youth entrepreneurship initiatives of government and its ability to attract investment into its tie and dye industry.


Asejire is a community that works. It is not afraid to tell the world that it does. It invites the world to come and see. This week Asejire began to advertise on Satellite TV paid for with exclusive rights to film some ancient and protected landmarks.


Google “Asejire” and you will find a goldfish playing in a global pond.




*All names used are a figment of my imagnation